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Any fashion girlie will tell you: International brands are where its at. Iconic fashion houses like Gucci, Prada, Chanel and more are still trailblazers to this day, while more affordable options like Zara, Mango and Ganni are leveling up their offerings by staying even more on top of friends (and creating new ones!). From the viral green Zara dress that made waves over the summer to Ganni’s signature oversized collar look, it’s easier than ever to stand out and find your own unique sense of fashion on a budget.

One of my favorite things about fashion is that if you have an eye for it, it doesn’t matter how much you spend on your pieces. The best looks are thrown together with a mix

The Covid-19 pandemic had required an online presence for most retailers. Be it education, hospitality, health, or BFSI services, going digital was the only way to survive in a world where people were afraid to step out. However, as the pandemic’s grip loosened, schools reopened and so did markets. Many companies like Nykaa, Byju’s, and Pepperfry, which started out as online ventures, have slowly opened physical stores.

When we asked a Hyderabad-based startup, Subba Fashions, about why they opened a physical boutique after the pandemic, its founder, Keerthi Muddu, said, “People still like to touch and feel the products they are buying, especially clothes. We did not plan to open an offline store two years ago, but we noticed that shoppers are going back to the markets. That is why we felt that a physical shop was necessary.” Did opening the boutique drive up their sales? “No,” replied Keerthi. “The

Abdo Chlala, GCC Director for Amazon MENA said that the outlook for ecommerce is that it will continue to become a source of growth in retail in Saudi Arabia, and across the wider Middle East and North Africa region.

1. What are the most important features of Prime Day for customers in Saudi Arabia?

Amazon’s annual Prime Day event is back this year on July 23 and 24, offering Prime members on Amazon.sa two days of epic deals across every category. Prime members will be able to shop more deals than ever this year during Prime Day, with thousands of incredible savings to be enjoyed across top brands in categories such as electronics, fashion, beauty, kitchen, home, Amazon Devices, and more.

During the shopping event, Prime members will be able to shop incredible offers across items from both local and international brands such as Samsung, Bose, Pampers, DeLonghi, LEGO, Bosch,

Mall of the Emirates has launched a brand-new drop and shop service called, Yehhal Zeman Awwal, within its Emirati cultural hub, Zeman Awwal. The service is open from Monday to Sunday between 1pm – 10pm.

The service is at shoppers and families visiting Zeman Awwal this summer.

Located on Level 2 Fashion Dome, next to Armani Café, Zeman Awwal is spread across 1,100 square meters and dedicated to promoting the UAE’s heritage. It has art exhibitions that highlight the work of talented Emirati artists., spaces that explore the UAE’s past 50 years, a traditional Emirati souk, and a first-of-its-kind film experience with Majlis Cinema – a boutique movie-watching experience dedicated to Emirati films.

The space also presents a ‘UAE’ costume exhibit in collaboration with The Zay Initiative, pop-art pieces from local and international artists and installations inspired by the ocean and desert. It also has a brand-new market which features

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“African fashion is not a trend,” says Aisha Ayensu, founder and creative director of Christie Brown, who launched her label in Accra, Ghana back in 2008 mixing traditional prints such as wax print and batiks into modern voluminous sleeve tops and corset dresses. “It was never a trend for us; we have been doing this for years.”

Christie Brown is among 45 brands and designers hoping to play a role in setting and shifting the narrative around African fashion as part of a new exhibition at Britain’s Victoria and Albert Museum, the powerful UK arts and culture institution. From a traditional silk Kente engagement dress designed by Ghanaian fashion designer Kofi Ansah; to Rwandan brand Moshions, which used wool and viscose to create modern interpretations of ceremonial attire, traditionally worn by royalty, the exhibition looks at African fashion dating back

Meaningful cross-pollination of visual art, music, architecture, and fashion generally involves direct collaboration among cross-disciplinary experts. The late contemporary polymath Virgil Abloh collaborated with a far-reaching array of fellow masters, but his own oeuvre serves as a singular triumph that defies boundaries and categorization.

Virgil Abloh: Figures of Speech at the Brooklyn Museum is a fungible journey through the pioneering creator’s prolific career, which ended abruptly with his death from cancer at age 41 November 28, 2021.

On view through January 29, 2023, the exhibition, originally conceived by the Museum of Contemporary Art Chicago, showcases objects from Abloh’s fashion label Off-White, designs from Louis Vuitton, where he became the first Black person to serve as menswear artistic director of the multi-billion-dollar French luxury behemoth, and a selection of his myriad collaborations with artist Takashi Murakami, musician Kanye

“There is often no need to choose between affordable and luxurious when it comes to pre-loved,” states Ella De Guzman, founder of Siopaella, a boutique that specializes in second-hand Chanel, Louis Vuitton and Hermès accessories. One of the most well-known faces on the Irish preloved scene, Ella honed her craft in her native Canada before spotting a gap in the Irish market.

She made a bold move opening her first store in Dublin at the start of the recession, but has never looked back. “The meaning of the Irish word eile is ‘other’ so I felt the name was a perfect fit, as we represented another way to shop high-end accessories when we first opened,” Ella says.

The appetite here at home and across the globe for pre-loved investment pieces has skyrocketed since. According to The RealReal 2021 Resale Report, it is “expected to grow faster than the broader retail

SAN JOSE, Calif., July 14, 2022 /PRNewswire/ — Azaziethe leading direct-to-consumer bridal and special occasion dress brand, has been recognized as one of Newsweek’s America’s Fastest Growing Online Shops 2022 in the women’s fashion and accessories category. This renowned award is presented by Newsweek and Statista Inc., the world-leading statistics portal and industry ranking provider.

America’s Fastest Growing Online Shops 2022 were selected based on an evaluation consisting of objective KPI’s based on Sales, Traffic, and Platform Quality. In total, more than 10,000 of the largest online shops were evaluated using Statista and online databases, online directories and price comparison websites, with Azazie coming in at the top 10%.

“We’re honored to have been named by Newsweek as one of the fastest growing online shops in 2022,” said Ranu Coleman, Chief Marketing Officer of Azazie. “We’ve had an exciting year of new partnerships, advanced technologies, international expansion

Earlier today, an inauguration ceremony for Meta Moina, the first Bangladeshi high-fashion and art NFT digital space, was held at the Bistro E Club room in Dhaka. This is the first of its kind concept shop, that has been created by Bangladesh’s first Web 3.0 fashion label #1972nineteenseventytwo.

The platform was founded by Bangladeshi designer, art aficionado and entrepreneur, Niharika Momtaz, who is also the founder of #1972nineteenseventytwo. Using Niharika’s collection of ‘Phygital’ wearable sculptures, meta moina is redefining the fashion industry by optimizing products through a socially and environmentally engaged lens.

In the last 12 to 24 months, the fashion industry has been completely transformed. #1972nineteenseventytwo, the fashion label that embraces Web3.0 and NFTs looks to be a part of the next transformation of the digital world.

Meta Moina will represent international designers and NFT artists, including

REBECCA VALLANCE has spent some time dreaming. Whether it be about basking under the late afternoon Mediterranean sun (her husband is Maltese), conjuring up her next radiant retail space or conceptualising her eponymous label’s latest collection; Vallance often longs for “light and joy.” Such idealisms couldn’t be more palpable than through the pops of colour, ruffled hemlines and discreetly sexy silhouettes of her Pre-Spring 2022 range. Following a “very long lockdown” Vallance wanted to celebrate the fun and frivolity of the ’70s and ’80s — where she found a muse in Anjelica Huston, circa her glamorous supermodel days.

“These days, fashion is about fantasy. So we’re creating something that has a fantasy and a dream-like aspect,” Vallance told Harper’s BAZAAR Australia/New Zealand during the unveiling of her new Flagship Chadstone store. A particular